As Kamala Harris and Joe Biden were respectively sworn in as the 46th Vice President and President of the United States, social media was flooded with responses to the historic inauguration. In a moment that saw the global community take a sigh of relief, an age-old PR conundrum resurfaced: how can brands express their political affiliations without alienating customers?
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What springs to mind when you think of the social media platform TikTok?
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Blogs are an incredibly useful tool that can help you develop your online presence, brand awareness and audience engagement, which will in turn grow your business (whether that be you as an individual, or as an organisation).
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Greater Manchester business leaders launch campaigning and research group in bid to aid economic recovery
Posted by Martha Moore Nov 22, 2020 9:21:30 AMA group of business leaders has come together to launch a new initiative in Greater Manchester in the wake of COVID-19.
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Twitter changes the rules with retweets
Posted by Jacob Newall Nov 11, 2020 10:54:37 AMTopics: Roland Dransfield PR, Twitter, Manchester PR Agency
Social media is a constantly evolving realm, and of course, Twitter is no exception. In October, they announced some important changes to the way people can share information within the platform as the social network prepared for one of the most contentious elections in modern day U.S. history. With these changes, Twitter caused a mass amount of confusion, but its goal was simple: to make users really think about the content they share.
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How to grow your social media following organically
Posted by Molly Deegan Oct 30, 2020 3:18:27 PMTopics: Roland Dransfield PR, Manchester PR Agency, social media management
No marketing strategy is complete without a comprehensive social media plan, and, whilst paid advertising can give you those instant rewards, growing your following organically is a great way to engage with potential customers, without having to spend a penny.
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Top 5 PR books for beginners
Posted by Molly Deegan Oct 19, 2020 11:51:13 AMTopics: Roland Dransfield PR, Manchester PR Agency, PR and marketing, Manchester
The world of Public Relations is an ever shifting and evolving industry - which makes it unbelievably exciting - but also challenges you to constantly be up to date.
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Instagram launches ‘Reels’ videos
Posted by Damian Leonard Aug 10, 2020 4:34:16 PMTopics: Manchester PR Agency, social media management, instagram, reels
This week, we were taken by surprise as Instagram launched their brand new ‘Reels’ feature.
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Bang on trend: Why you should listen to podcasts
Posted by Damian Leonard Aug 3, 2020 4:34:34 PMPodcasts are one of the most popular forms of media and entertainment available today. As it currently stands, 7.1 million people listen to podcasts each week in the UK – an increase of 24% over the past year and more than double over the past five years.
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We can’t quite believe we’re saying this, but today marks our 24th anniversary as a business.