Roland Dransfield Blog

Essentials for MIPIM 2018

Posted by Damian Leonard

Feb 19, 2018 1:12:25 PM


We’re not quite sure how, but MIPIM 2018 is back next month. Now you may already be setting up your meetings, putting together pitches and deciding which conferences to attend – but have you selected what MIPIM essentials you’ll need on your trip?


Topics: Digital Marketing, MIPIM, essentials

Happy Valentine’s Day – how to give your commercial property scheme the love it deserves

Posted by Eleanor Gorick

Feb 14, 2018 11:44:31 AM


It’s the month of love! As it’s Valentine’s Day, we wanted to let you know how to give your Manchester commercial property scheme all the love it deserves this year!


Topics: Manchester, commercial property, valentines day

MIPIM 2017: What a difference a year makes

Posted by Damian Leonard

Feb 14, 2018 11:06:09 AM

historical buildings-1

What a difference a year makes. Just one year ago, the MIPIM Manchester delegation was out in force with exciting and hopeful plans to change the way we provide accommodation in Manchester, do business and socialise.


Topics: property, Manchester, MIPIM

The 5 worst marketing campaigns of 2017

Posted by Eleanor Gorick

Feb 9, 2018 10:35:34 AM

walkers-fail 2

Whilst social media can be incredibly powerful, getting a campaign wrong can ruin a company’s reputation in seconds. 2017 was full of marketing fails from companies who usually get it so right. We’ve picked our 5 worst marketing campaigns of the year.


Topics: Social Media, marketing fail

Hashtags for business: how to grow your customer base

Posted by Damian Leonard

Feb 8, 2018 1:17:23 PM


The hashtag is one of the great phenomena of our decade.


Topics: Social Media, Roland Dransfield PR, hashtag, business, growth

The 4 best marketing campaigns of 2017

Posted by Eleanor Gorick

Feb 7, 2018 10:42:26 AM



Social media marketing has been a mainstay for businesses for over a decade now and has become a necessary component to a successful online marketing strategy.


Topics: marketing, Social Media, best, 2017

How to effectively use Instagram for your property scheme

Posted by Damian Leonard

Feb 6, 2018 1:12:21 PM


You’re going to have aims and goals for your property scheme – whether they’re to fill spaces or really embed your scheme into its new city. One way to achieve these aims and goals is by utilising social media platforms like Instagram.


Topics: Social Media, property scheme, instagram

Roland Dransfield Director wins PR & Marketing Personality of the Year at the Mancoolian Awards 2018

Posted by Damian Leonard

Jan 30, 2018 9:48:39 AM

PR  Marketing Personality of the Year - Lisa Morton

We’re delighted to say that our Director, Lisa Morton, has been crowned PR & Marketing Personality of the Year at Downtown in Business’ Mancoolian Awards, 2018.


Topics: marketing, Manchester PR Agency, marketing and PR, Manchester, winning

How to use personal LinkedIn accounts to further your business goals

Posted by Eleanor Gorick

Jan 22, 2018 11:55:53 AM


Over the past decade, LinkedIn has become an essential personal branding tool.


Topics: Social Media, LinkedIn, business

2018 property reports not in favour of Build to Rent: It’s time to increase your marketing efforts

Posted by Damian Leonard

Jan 19, 2018 11:11:37 AM


In a recent report from The Guardian, Build to Rent (BtR) schemes haven’t come out with a huge amount of hope for 2018 growth.


Topics: marketing, Digital, BtR

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