Roland Dransfield Blog

Caroline Aspinall

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Roland Dransfield secures raft of UK-wide property clients

Posted by Caroline Aspinall

Apr 5, 2017 11:55:35 AM

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PR and marketing communications agency Roland Dransfield has announced a number of new client wins, following on from a successful visit to global property conference MIPIM.

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How to run your own PR campaign

Posted by Caroline Aspinall

Mar 15, 2017 12:22:48 PM

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Public relations (PR) is the art of distributing information between a key individual or organisation, and a targeted audience through online, digital and media forums.

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Topics: PR Campaign

Why should your school invest in PR and marketing?

Posted by Caroline Aspinall

May 31, 2016 9:57:28 AM

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The Mail Online recently reported that a school spent £6,500 on Public Relations and legal teams to suppress rumours about a major playground brawl.

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Topics: PR and marketing

How can PR/social media help let a new scheme?

Posted by Caroline Aspinall

May 24, 2016 3:12:13 PM

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Doing PR within the property sector comes with a host of unique challenges and the dawn of digital has certainly had an impact on the way we work.  But what does this mean for successfully launching your new scheme to the market?

In this guide, we explore how a PR and social strategy is crucial to a successful lettings strategy whilst at the same time building a positive reputation for your property and your organisation.

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Topics: property, Social Media, property marketing

Roland Dransfield appoints Sam Hughes as head of digital

Posted by Caroline Aspinall

Feb 10, 2016 2:44:55 PM

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We're delighted to welcome Sam Hughes to the team as our new head of digital.

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Topics: PR

Roland Dransfield PR partners with charity Cheshire Connect

Posted by Caroline Aspinall

Nov 12, 2015 4:56:40 PM

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We're proud to announce our partnership with local charity Cheshire Connect to encourage closer collaboration between businesses and charities.

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Topics: PR, Charity

Roland Dransfield appointed to market Allied London's XYZ Building

Posted by Caroline Aspinall

Aug 21, 2015 3:19:35 PM

 

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The Roland Dransfield team is over the moon to announce we've been appointed to help Allied London establish its exciting XYZ brand.

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Topics: property, property marketing, XYZ

Why Investing in Good PR Photography Can Pay Dividends

Posted by Caroline Aspinall

May 19, 2015 1:38:00 PM

camera-lens-458045_640-1As PR professionals, one of the obstacles we face are clients who simply don’t understand the importance of investing in good photography.

The importance of images should never be underestimated, yet the amount of times I have been told: “I have someone in the office with a digital camera who can take a few shots” is scary.

As a former newspaper reporter, I can tell you that as soon as that image lands on the picture editor’s desk, it will be deleted and then the sad likelihood is the accompanying story will also be spiked.

Because like it or not - PR isn’t just about press releases, it’s about supplying engaging, quality content to whichever publication (on or off-line) you are trying to secure coverage within.

And sometimes, a good photograph can be the ONLY reason a press release is ever run in the first place.

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Topics: PR, Photography

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