This week we got up early and braved Storm Dennis to attend an Introduction to Podcasting session with Vic Elizabeth Turnbull, Founder and CEO of MIC Media (@SilentVic on Twitter).

Over the years we have seen a lot of PR disasters, from the Doritos campaign suggesting women should have ‘daintier Doritos’ in order to be more ladylike, to the complete disaster of the Kendall Jenner Pepsi Max advert (we don’t even want to talk about it).

Let’s face it, social media is saturated. It’s saturated with everything from generic business posts to cat videos (which is arguably not a bad thing). For this reason, however, it’s never been more important to create scroll stopping content for your own social media accounts – finding a way to be seen amongst all the noise is imperative for business growth.

In some shock news last week, Lush has announced that they will be closing down all of their UK social media platforms.

In just two weeks’ time MIPIM 2019 will be getting underway, seeing the Manchester Pavilion turn into a hive of property announcements, thoughtful debates and discussions surrounding the infrastructural future of our city.

As Martin Luther King Day – an American holiday celebrating the life of legendary social activist Martin Luther King - passes for another year, a quote that he was famous for (no, not ‘I have a dream’), is cropping up across social media at a rate of knots. 

The Roland Dransfield team has been celebrating this week after being named PR & Marketing Agency of the Year at the City of Manchester Business Awards.

The realisation that someone is buying their followers and likes usually results in an immediate unfollow. It’s disingenuous and highlights a company’s failings of not being able to hold and retain honest customers.

Fallen behind with your Christmas marketing? It happens to the best of us, but it’s important to ensure that even if you’ve failed to plan, you still have some fail-safe ways to show your customers some love this season.

Last week we were absolutely delighted to attend the MPA Awards, where we scooped up two incredible wins.