Essentials for MIPIM 2018

Posted by Damian Leonard Feb 19, 2018 1:12:25 PM

Topics: Digital Marketing, MIPIM, essentials


We’re not quite sure how, but MIPIM 2018 is back next month. Now you may already be setting up your meetings, putting together pitches and deciding which conferences to attend – but have you selected what MIPIM essentials you’ll need on your trip?

At MIPIM 2018, technology will be your best friend. It will help you find out where you’re going day-to-day, carry out important work-tasks and elevate yourself as a thought-leader at the event.

We’ve made a list of all the MIPIM essentials you’ll need to make the most of MIPIM 2018.


MIPIM essentials

The year of technology – MIPIM 2018.

In our incredibly social and tech-focused world, we wouldn’t get anywhere without a phone in hand or a laptop nearby. Well, the same goes for MIPIM 2018. These are they key technology and business essentials you’ll need:


  • Wi-Fi hotspot:
    • Over 24,000 people go to MIPIM, so as you can imagine, the Wi-Fi is pretty weak. Bring your own hotspot to ensure you have constant access to the internet, and if you have a particularly strong Wi-Fi hotspot, invite people to use it. Always think of ways to make new business connections!


  • Charger pack:
    • You’ll have minimal time to charge your phone whilst you’re running around Cannes, and you’ll be using it a lot to take videos, call the office and plan meetings. A charger pack is a total MIPIM essential


  • Business cards:
    • Business cards will be your best friend at MIPIM 2018. To ensure the connections and relationships you forge at the event aren’t for nothing, give out your business card and agree to stay in contact once MIPIM ends – send them an email as soon as you land back home!


  • Recording equipment:
    • People react really well to video – as a form of content it sees the most engagement on social media than both the written word and pictures. Take videos and upload them to your social media channels to see an increase in engagement. Read our blog about the best ways to create content to find easy-to-use, portable recording equipment that suits your needs and budget


Let’s talk property

So this is it, the property event of the year is officially just one month away. It’s going to be a busy run-up, and an even busier event, but if you have your MIPIM essentials, you shouldn’t go too far wrong.

If you need help with your MIPIM planning, get in touch with us at Roland Dransfield today to take advantage of our MIPIM 2018 Digital and PR package.

Don’t forget to follow us on Twitter and Instagram to stay up-to-date on all things social media, marketing and PR.



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