Over the past 12 months we’ve seen a massive shift in brand advertising. Priorities have changed from selling in the key USPs of the company – whether it’s the precision of a Gillette razor blade or the quality of Nike trainers – to championing societal issues.
Whilst November is normally the key month to push your Christmas messaging and campaigns, some brands took the time to highlight important issues, orchestrate change and make people laugh.
Merry Christmas!!
The Roland Dransfield team has been celebrating this week after being named PR & Marketing Agency of the Year at the City of Manchester Business Awards.
The realisation that someone is buying their followers and likes usually results in an immediate unfollow. It’s disingenuous and highlights a company’s failings of not being able to hold and retain honest customers.
Fallen behind with your Christmas marketing? It happens to the best of us, but it’s important to ensure that even if you’ve failed to plan, you still have some fail-safe ways to show your customers some love this season.
Last week we were absolutely delighted to attend the MPA Awards, where we scooped up two incredible wins.
Roland Dransfield has added four new recruits to its staff roster and moved into brand new offices to house its growing team.
It’s the news that all of us have been waiting for. At least, all of us who work within social media. Twitter has finally announced that all emojis will have the same character length. Rejoice!
Vincent Kompany and Mayor of Greater Manchester Andy Burnham have teamed up to launch an unprecedented campaign that will tackle rough sleeping in their city-region.