The power of connections - building your black book during COVID19

Posted by Damian Leonard Apr 20, 2020 3:25:39 PM


At this moment in time, many of us are feeling cut off.

Whilst we’re allowed to go to the shops and exercise outdoors for an hour every day, the social engagement and opportunities that we used to take for granted have now been taken away from us, leaving life (and business) a little bit greyscale.

Nevertheless, it’s important for us to remember that whilst the normal opportunities to meet people and build new business have retracted, hundreds of initiatives have taken their place in a valiant attempt to create a ‘new normal’.

So if you’re concerned about business growth, or feel like your little black book is dwindling when you need it the most, we’re here to highlight some of the wonderful digital offerings that will help you stay proactive and connected.


Pro Manchester - Building powerful, credible connections in the digital age

Pro-Manchester was one of the first organisations that turned its operations on a full 180-degree angle – moving from bread and butter breakfast events to a fully-realised digital presence.

In this webinar, we’ll get insight into how to retain those all-important relationships with business connections and clients. Whilst there’s no replacement for a face-to-face meeting, it’s obviously now time to readjust, rethink our old model of connecting and find ways to build relationships with a keyboard and a phone.

Tune in on April 15th at 12noon. Register here.


Manchester Tribe Night Virtual Meet-Up

Tribes Nights are mini-ecosystems of encouragement and empowerment – monthly meet-ups of women who work in business and want to make new connections.

This month, Tribes Nights have moved online and are reaching out to first time joiners who want to make the most of the current isolated climate.

Ran by Women's Business Club, the team have a lot of experience in running businesses and building careers, and are aware of the feelings of loneliness that can come with this. By helping to reduce some of that emotional isolation, attendees are likely to see an improvement in their health, mental well-being and successes.

Find out more or register for the next meet-up on April 23rd here.

Get in touch


Manchester Entrepreneur’s Bookclub

This one’s for all those self-employed out there.

The Manchester Entrepreneur’s Bookclub is the perfect opportunity to meet people who are in a similar position as you are during COVID-19, whilst simultaneously hearing stories that will inspire you to keep working, build your brand and generate success.

Every month, book club members choose a different book to discuss from a range of topics: Finance, Leadership, Management, Personal Development, Business, Strategy and more.

If you want to build local business connections during lockdown, engage in thoughtful discussions and break the monotony of home-life, we’d thoroughly recommend joining today.

Keep your eyes peeled for the next meeting date, and find out more here.


Instagram Live

Instagram Live has truly taken off over the last two weeks, and it’s showing no signs of slowing down.

Businesses are taking to the live platform to offer advice, entertain and build their brand, and it offers you a great opportunity to meet likeminded people in the comments section.

If there’s a Live session that stands out to you that you think will add value to your company, we recommend joining it and introducing yourself and your business in the comments section. Everyone on that stream will be there for the same reason, so make yourself known and approachable, and watch as potential new connections start engaging!

On a similar vein, if you’re just looking for a way to break up the day and look after your wellbeing, there are loads of interactive Live sessions, from gym classes to quizzes. Don’t be shy – the more you join, the more people you’ll be able to connect with.


Get in touch

If you would like to discuss your own PR and marketing activity and find a way to maximise your brand values effectively over the next few months, get in touch with us at Roland Dransfield and we’ll be able to help you out.

And if you’re looking for a bit of escapism in these uncertain times, you might enjoy our new podcast, We Built This City. In it, we catch up with notable Mancunians who helped shape the city we live in today, and find out about the values that have helped them succeed in their careers. Hopefully it helps inspire you over the coming weeks. Listen live here.


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