There’s nothing that stresses a company out more than having to handle a crisis in our increasingly social world. People don’t miss a beat in 2017.
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A reputation is a delicate thing, which can take years to build up and mere moments to sully.
And the way a company communicates with stakeholders and the general public during a crisis can be pivotal in determining whether it bounces back stronger than ever or is irrevocably tarnished by its response to the situation.
In this post, we'll take a look at some of the best and worst examples of crisis communication and discover valuable lessons that these responses can impart.
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Crises are a reality for any business, but thankfully few ever make the light of day.
While public-facing crises are few and far between – when they do arise they can do incalculable damage to a reputation that's taken years to build. And in cases like these, the strength of a crisis communication response can make or break a company.
In this guide, we'll explore some high-profile examples of crisis communication responses – both good and bad – and discuss why choosing the right person to represent an organisation can make all the difference.
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Crisis communications for residential house builders: Three top Tips
Posted by Clare Coyne Jan 22, 2014 1:01:00 PMTopics: Crisis communications, property, Social Media, house building, housebuilders, customer service
With residential house sales showing a strong start in the New Year, house builders are swiftly moving ahead with plans for further development and, according to a recent RICS report, the UK aims to bring up to 5,000 new homes to the market in 2014.
In this guide, we'll take a look at how some of the big names handle crisis communications and provide some suggestions on how to tackle complaints in a way that reflects well on your brand.
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Why professional services firms aren't making the most of their PR
Posted by Kate Healey Sep 24, 2013 4:40:00 PMTopics: media relations, Tips, PR, Crisis communications, Communications, Social Media, B2B, PR and marketing, lawyers,, accountants,, professional services,
PR for professional services – a “nice to have” or something you have to consider when either you or your client makes a faux-pas? Although many firms have a retained PR agency on hand for any crisis, few engage with them, yet are surprised when they don’t get the column inches they expected.
With the latest statistics from the Solicitors Regulation Authority highlighting that 30 of the UK’s top 200 law firms are in serious financial difficulty, with reports of a further 160 firms at risk of failure, ensuring that you are getting the best return on investment has never been more important.
So what can you do? We’ve identified some of the areas where many organisations struggle when making their first forays into collaborating with a PR agency:
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Crisis Media Training For NHS CEOs – Tips to help you weather a media storm
Posted by Clare Coyne Sep 10, 2013 10:58:48 AMTopics: media relations, Tips, Crisis communications, Communications
With the healthcare sector under ever-increasing scrutiny, we investigate the best ways for NHS CEOs and Trusts to properly prepare and plan for negative press and media fallouts. -
Crisis Communications in the Premier League: A Tale of One City
Posted by Charlene Sep 3, 2013 11:57:47 AMTopics: reputation management, PR, Crisis communications, Digital Marketing, News
Over the last few months, both the red and blue sides of Manchester have lost a celebrated manager, but that's where the similarity ends.Continue Reading -
BP, reputation management and crisis communications
Posted by Charlene McAuley Aug 5, 2013 10:25:00 AMTopics: reputation management, PR, Crisis communications
BP, reputation management and crisis communications
Crisis communications strategies are a must for high-profile organisations, but even the big players sometimes slip up. In this article, we’ll take a look at the lessons that can be learned from the errors made by BP in the wake of the Deep Water Horizon oil spill and other, more recent, negative press.