Roland Dransfield Blog

Social media for hotels: How Manchester venues shape up

Posted by Hannah Khan

Jun 30, 2014 3:22:00 PM

 

With Manchester having up to a million international visitors in a year, hotels are an essential part of the city. By 2013 there were 7,860 hotel rooms around Manchester and with plans to increase this number in the works, it has been said that the figure will jump to a huge 11,137 by 2016. It's all well and good building masses of hotels, but will developers be able to cater for all of Manchester's 1,171,000+ worldwide visitors?

Hotels pic 1

Considering this, events in the city, such as the yearly Christmas markets, constantly growing in popularity and adding £74.3m to the local economy in 2012, there's definitely a gap in the market for new brands to join the hotel world and massive potential to fill the beds.

In this article, we'll investigate which Manchester hotels are making the most of social media and share some of our top tips for creating a strong social marketing plan that will help you attract new customers in the increasingly competitive hospitality market.

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Topics: marketing, Social Media, social networking, customer service, hotels,, travel, Manchester, online voucher, social media engagement

Crisis communications for residential house builders: Three top Tips

Posted by Clare Coyne

Jan 22, 2014 1:01:00 PM

 

property

With residential house sales showing a strong start in the New Year, house builders are swiftly moving ahead with plans for further development and, according to a recent RICS report, the UK aims to bring up to 5,000 new homes to the market in 2014.

In this guide, we'll take a look at how some of the big names handle crisis communications and provide some suggestions on how to tackle complaints in a way that reflects well on your brand.

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Topics: Crisis communications, property, Social Media, house building, housebuilders, customer service

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