Roland Dransfield Blog

Top tips for creating a professional Twitter profile

Posted by Damian Leonard

Jan 31, 2017 2:47:49 PM

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Whether you’re trying to join the corporate world or you’re already a fully-fledged member, it’s important for your professional presence to be known – after all, social media dominates.

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Topics: Twitter, social

Who Should Housebuilders be following on Twitter?

Posted by Kay Stevens

Apr 1, 2015 5:29:00 PM

 

When it comes to social media, it's not what you know, it's who you know. Seeking out the top influencers and curators can help you keep your proverbial finger on the pulse of industry news, as well as helping to exponentially increase the potential reach of your communications.

To help you make the most of your social media activity, we've put together a comprehensive list of the best users for housebuilders to follow and engage with on Twitter.

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Topics: Twitter, social media marketing, housebuilders

Housebuilders and social media: Who does it best?

Posted by Lisa Morton

Jan 31, 2014 2:09:00 PM

 

As housebuilders' month draws to a close here at RDPR - we've decided to round things off by delving into some real-life examples of how some of the top industry names are utilising their web presence.

We've taken a look at some of the country's biggest and brightest, compared their social activity, what platforms they're on and offered our picks on who's doing it best, worst and not at all.

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Topics: property, Twitter, house building, social media marketing, social media complaints, housebuilders, LinkedIn, Analytics, facebook

Online marketing for the built environment - How housebuilders can create an online community

Posted by Maria Murphy

Jan 24, 2014 10:42:00 AM

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Savvy online marketing has historically been associated with large multinational corporations. But, in reality, everyone is searching the web for information on products and services and looking for advice on absolutely everything.

Gone are the days when mammoth marketing budgets determined the success of a housing scheme and with 90% of home buyers are using the internet to conduct their research, online marketing has now become a necessity for housebuilders.

In this post, we’ll explore how house builders can effectively employ online marketing tactics to create and most importantly connect with a targeted online community.

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Topics: Online Marketing, built environment, property, Social Media, Twitter, housebuilders

Social media and stakeholder consultation: What @Newsmanc and @TFGM can teach us

Posted by Gerald Heneghan

Sep 3, 2013 5:52:00 PM

 

If you live or work in Manchester, there's a good chance you have at least a passing familiarity with the city's infamous Metrolink tram system.

Despite the reams of Twitter abuse and queries being hurled its way over its poor operation, Transport for Greater Manchester (TFGM), the authority that oversees the service, seemed somewhat reluctant to engage with its stakeholders via the medium.

In this post, we'll investigate how one irate customer's open letter and the accompanying outpouring of support changed all that.

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Topics: Advertising, copywriting, images, online advertising, QR codes, blogging, stakeholder consultation, Advertise, website design, Twitter

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The latest news and views from Manchester communications agency, Roland Dransfield. 

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