In these unprecedented times, it’s more important than ever to remain visible and engaged online. With the majority of the population now working from home and being subject to the household, you are likely to have a lot of eyes on the content you produce.
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Marketing and PR: A week in review 15/03/20
Posted by Sam Dyson Mar 19, 2020 9:31:34 AMIn a constantly changing media landscape, it’s more important than ever that public relations and marketing professionals stay on top of their game and keep up to date with current trends and industry news.
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Marketing and PR: A week in review
Posted by Sam Dyson Feb 18, 2020 4:27:11 PMIn a constantly changing media landscape, it’s more important than ever that public relations and marketing professionals stay on top of their game and keep up-to-date with current trends and industry news.
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How to be purposeful: Lisa’s story
Posted by Sam Dyson Feb 3, 2020 12:20:00 PMTopics: Manchester PR Agency, Manchester, Purposeful Relationships
This month our CEO and Founder, Lisa Morton, took to the stage at Manchester’s Bulletproof Agency Network event to discuss client retention and agency life.
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Our top 5 ambient advertising campaigns
Posted by Sam Dyson Jul 11, 2019 6:09:58 PMAmbient Advertising refers to the placement of ads on unusual objects or in unusual places, where you wouldn't usually expect to find them. The concept has evolved because it has a lasting impact on the minds of consumers, making it arguably more effective than a conventional ad.
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How PR pros can weather a crisis and come out on top
Posted by Sam Dyson May 21, 2019 10:37:33 AMIn the world of PR, crises are inevitable but there are ways you can counter these problems to ensure that you come out on top.
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As MIPIM 2019 approaches, it’s about time you got your social media plan of action in place in order to enhance your exposure and maximize your new business opportunities.
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Take a knee: Should brands join in on social movements?
Posted by Sam Dyson Jan 25, 2019 12:52:40 PMTopics: Digital Marketing, Manchester PR Agency, brand, marketing fail
Over the past 12 months we’ve seen a massive shift in brand advertising. Priorities have changed from selling in the key USPs of the company – whether it’s the precision of a Gillette razor blade or the quality of Nike trainers – to championing societal issues.