Blogs are an incredibly useful tool that can help you develop your online presence, brand awareness and audience engagement, which will in turn grow your business (whether that be you as an individual, or as an organisation). 

The world of Public Relations is an ever shifting and evolving industry - which makes it unbelievably exciting - but also challenges you to constantly be up to date. 

We can’t quite believe we’re saying this, but today marks our 24^th anniversary as a business.

"Leaders Create Leaders” is one of The Roland Dransfield Way’s 15 values - values that keep us focused on how we want to conduct business and ourselves. This particular value reminds us that anybody, at any level of seniority or experience, has the ability to lead - and that a great leader creates other leaders throughout their team.

It goes without saying that during these incredibly trying times, many of us have been focused primarily on doing all we can to get ourselves and our families through each day. But as we continue navigating this ‘new normal’, Mancunians are finding new ways to display their renowned community spirit by helping the less fortunate.

Two months ago today, the Roland Dransfield team watched the Government’s Coronavirus press conference at 5pm in silence. When it finished we all looked at each other blankly. Everyone’s always got something to say in our office – it’s a competition to get the best line out all the time, but nobody uttered a word. It hit us right then that this was serious – that things were going to change very dramatically, very quickly.

Even when you have a lot of time to prepare, coming up with new strategies to win business, engage with your audience and create shareable content can be a huge challenge.

J.K Rowling once said, ‘We are only as strong as we are united and as weak as we are divided’. This current crisis is affecting us all, both individually and collectively, but it has also revealed that we are surrounded by incredible, dedicated people who are ready to help one another and determined to not let this situation damage our city and our businesses.

This month our CEO and Founder, Lisa Morton, took to the stage at Manchester’s Bulletproof Agency Network event to discuss client retention and agency life.