Networking at any major event can be a daunting and intricate affair – and MIPIM 2018 will be no different. You’re going to be surrounded by people who are after the exact same leads and new business contacts as you, so you have to bring your A game.
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It's easy to become cynical about networking events in the property industry. There's nothing worse that nervously walking round a room clutching a coffee and having to wander up to total strangers and introduce yourself only to come away with no new contacts or business opportunities. Complaints about the saturated opportunities for new business at these affairs are rife, but somewhat unjust.
Overwhelmingly, these opinions are voiced by those who go to the same old haunts, see the same faces and stick to the same circles. But for those looking to break the mould and make new links, we've put together an 7-step guide to making new links in the property industry.